SEO is the short form of Search Engine Optimization. The person who does the SEO job is a Search Engine Optimizer. If you are already familiar with SEO, then this article will be interesting to you. If you aren’t, it will also be quite interesting because you may set some SEO plans for your business.
What is SEO?
SEO is a simple thing to understand but hard to implement! But don’t worry about it, we will discuss it later. In simple words, the process of appearing on Google’s top SERP is known as SEO. Or as simple as Ranking on google 1st position for your industry-related targeted keywords, which your customers like to search on Google for buying your product or services.
How SEO works?
SEO is a simple thing to understand. It’s not rocket science, though implementing SEO is quite a tough job. But it doesn’t mean you can’t do it by yourself for your business.
Let’s think you are running a Pizza Bekerry in your town. And you are offering online delivery. Here the exciting part is that you are not the only one selling pizza in your town. Some so many people are selling pizza online. How will you compete with them?
Let’s do a simple SWOT analysis. Here S stands for strength, W is for Weakness, O and T stand for Opportunity and Threat. You are using the best ingredients in your pizza and 20 minutes fast delivery which is your strength, but no one knows about your services! It is the most visible weakness that you are facing right at the beginning of your business. This is your weakness. Now your opportunity is to keep providing the best services to your customer and approach the new customers. And the threat is, someone or somebody has already become the market leader!
What is the solution?
The solution is simple. Connect more people to your business and take more orders from them!
Here comes the exciting part of SEO. You have to remember a few things. If someone is trying to order pizza, where will he search? What will he type to search? And why will he order from you?
The answer is, He/she will search in Google search or Google map. He will type the best pizza near me, the best Italian pizza restaurant, etc. And they are ordering from you because whenever they search in Google with those keywords, your store appears at the top of google with your phone number, address, and name.
80% of the people like to take service from Google’s 1st search result. 15% like to order from 2nd and 3rd result. And only 5% of them like to order from other results or pages. But almost no one likes to go Google’s 2nd page!
How can you Rank at the top of Google for your business?
The answer is SEO. If your pizza business has an SEO-friendly look in Google, you can rank on the top of Google. This will make sure you are not losing your valuable customer anymore. If you want to set up an SEO plan for your local business, the first thing is to set up an SEO-friendly store in Google Map with your proper NAP. NAP stands for Name, Address, and Phone number. And You Need to Build a website and use those keywords that your customer likes to search before buying your products or services.
When you are getting more customers than others, you are the new market leader for your industry. Now you can dominate the market. And SEO is the only solution to become a market leader from a small start-up.
Do you want SEO for your business?
Social media management has become an essential element in the case of your marketing policy. If you are running an online business, You know how crucial to maintain your social media. That’s why you need a social media management tool. Today I have reviewed the Top 10 social media management tools that need you in 2022. If you have enough time you can read this.